Welcome to Gudereit-uk .
Welcome Paragraph Title
After 70 years of manufacturing hand built high quality bikes in our factory in Bielefld , Gudereit asked Harrop & Associates (De) Ltd in May 2019 , to open up the UK market , and awarded their CEO , Dr Duncan Harrop , the exclusive rights to lead their expansion in the UK.
Harrop & Associates (De) Ltd are based in Devon and Manchester as well as Muenster, Germany.
Gudereit has been an established family concern for over 70 years in Bielefeld and the company is now in its 4th generation of the family business.
Gudereit is one of the top premium brands of German bicycles specialising in city and trekking models only , producing over 40,000 a year . As we are a family concern and do not belong to a larger mass market group . We lay special value on quality , service and individual innovation . All our bikes are made to commission and individually quality controlled checked before they leave the factory .
We do not make E-MTB’s and as our motto says “Tradition and Innovation” hence our world first EC-40 , a Bosch 500 Powertube folding Ebike , with Gates belt drive , Active Line + motor and Shimano Alfine gears
All our Ebikes are all handmade and quality controlled in our factory in Bielefeld , Germany , using state of the art aluminium frames ,and using top quality components designed , specified and sourced by our in-house technical and development department. Our bike frames are subtly different as they are specifically designed for riding comfort not mountain biking
We are very well established in our native market and already export to Switzerland , Belgium , Austria , Latvia and as far away as Australia , but now wish to enter the fast growing UK market , but restricting ourselves to high quality specialist partners with workshop and accredited cycle mechanics , in order to maintain our reputation for build quality , service and exclusivity
As part of our exclusive service for the UK , and our partners , all our Ebikes have UK brakes as standard.
Our bikes have the label “German engineering …. Made for the UK “
But our main USP , in times when Ebikes are being stolen , is that we offer a free registration service . All our bikes have a frame number stamped into them and the lock and battery key have specific serial numbers .Because we have imported all Gudereit bikes into the UK , If a Gudereit is stolen and advertised on the net , the client or police can easily see if it has been stolen and enable its lawful recovery.
Quality and innovation
“Qualität ist unsere non plus Ultra”*
Founded in 1949 our company is still now in the third generation of the family and on the same site in Bielefeld Germany .At Gudereit, we value the use of high-quality components and excellent workmanship - quality you can feel with every single bike. We realize these high expectations through our team of experienced engineers, our first-class partners and the in-house assembly.
From the initial development to the finished bike , we define all the decisive steps in the manufacturing process.
Quality awareness that pays off as well as the ambition to always go new ways , to constantly develop ourselves and our bikes.
The wishes of our customers drive us. Therefore, we develop our collections with the highest standards of technical performance, trend-conscious design and outstanding comfort. Quality that can be felt in every bike. We can only realize these high expectations through our team of experienced engineers. They drive the development forward and ensure that Gudereit bikes always offer the best performance.
With first-class , market leading component partners and our hand built assembly in Bielefeld, we define all decisive steps in the production process, from the development to the finished wheel.
Because quality is at the forefront of our concept , to guarantee the quality of the paintwork , in 2016 we built our own paint-spray facility .
All the crucial frame joints are first hand sprayed , to ensure no flaws , before it goes into the spray shop and our own drying furnace.
To ensure your bike is fit for delivery , all bikes are hand checked by one of 4 quality controllers , to ensure the perfect bike for our customers .
Gudereit-UK supports our selected retailers , whether through advice, the presentation of our collection or through our online portal for finding a dealer near to you .
*Quality is our ultimate goal
The fact that we are on the right path with this concept is confirmed by the top marks that we receive repeatedly from many renowned and independent reviews.
We are the exclusive UK importer and deal primarily with authorised dealers .
Should you not have a dealer in your region , please call us for a consultation as to your requirements and we will help you choose the correct Gudereit Ebike for you .
Call us on 01626 871088 or 07885 065676
Monday to Friday 08.30 - 17.30
Saturday 10.00 - 13.00